Tuesday, January 28, 2020

Analysing Music Video

Primary Research

Analyse a set of 5 music videos looking for genre conventions of the style of videos as well as the accompanying music.

For example the conventions of performance videos and the type of video used to promote hard rock.

Findings should be recorded as blog entries (for Units 2 and 36). Screenshots must be taken augment your argument.


Secondary Research

Research the following media theorist and his particular approach to the codes and conventions of music video:

Andrew Goodwin - 'Dancing in the Distraction Factory'

Carol Vernallis - 'The Kindest Cuts: Functions and Meaning of Music Video Editing'

-Find the name and dates of published articles 
-Summarise the articles
-Find quotes that can inform your research 

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